February 23, 2012

Dan Hesse Won’t Be Featured in New Sprint Ads

Looks like that long-time face of the guy at the coffee shop, at an ice-skating rink, and pretty much anywhere that looks like he’s in New York, won’t be the centerpiece for the new Sprint ads.

Instead Mashable.com is reporting…

“The campaign introduces a new tagline, “All. Together. Now,” and uses The Beatles song of that name (performed by another artist). The ad features consumers interacting via Facebook, video chat, text messages and email to underscore how such usage can occur with Sprint’s Simply Everything data plan, which lets customers use their mobile phones without worrying about data overcharges or throttling.”

The Beatles are everywhere these days it seems like.

Speak Your Mind