In a recent interview with Forbes Magazine, Sprint’s CEO Gary Forsee, explained where he feels he is taking Sprints Wireless Content, such as mobile web pages and mobile web content. Forbes Magazine asks:

“How do multimedia and wireless content fit into Sprint’s future? “

To which Forsee replies:

“Data services, meaning content, can provide a great experience if you can find the right applications that consumers can adopt and take advantage of. I think the breakthrough comes when that content on the device is very usable and very accessible. If you have to go through ten clicks to get to your favorite application, that?s not going to be as convenient or usable. So we’re spending a lot of time and attention on the usability of the applications.”

Great! Haven’t you had online content for over 5 years now with PCS Vision? Don’t you think it’s about time to come up some plan to make the darn thing faster and more user friendly. For those of you who have used Sprint’s mobile online anything you know what I’m talking about, navigation is hard, typing in an address is the most non-user-friendly thing I’ve ever done related to technology, and having a page load takes years of time, and the battery dies before one even gets close.

I’m putting in a vote for them to spend a little time with the designers of Apple’s iPod and come up with a way to make mobile web navigation as easy and intuitive as possible. That’s how Forsee will win the wireless battle and takeover the wireless airwaves.

Related Posts

Does Sprint Really Know What Women Want?

Sprint’s Palm Treo To have Mobile Broadband

Does Sprint Really Care?

Parents Can have Control over Their Childrens Phones

Sprint Going to Buy out Remaining Affiliates and Suck